Online Home Based Business Start-up Problems

Perry Marshall on the other hand is not a scammer. He is a legitimate AdWords professional with a brick and mortar location on 159 N. Marion St #295 Oak Park IL 60301 USA. His reputation for improving businesses bottom using traffic generation is well know world wide by many legitimate online and off line business owners.

Like keywords, link building can be a difficult and often time consuming task. If you don’t have the resources to do it yourself, it is money well spent to have a reputable service do it for you. Notice I said reputable. There are any number of supposed SEO companies that will guarantee you 10,000 links in a week. They can, but those links will be virtually useless for getting quality, targeted traffic. They may also get you banned from the search engines. So be careful when you choose to have someone else help with your link building.

For example, let’s say that you decide to enter the “weight loss” niche. This is a highly competitive niche, and making money will be tough, so you need to find micro niches within the niche.

By using the above methods, you will avoid the 2nd most common keyword mistake: Choosing keywords you think the customer is searching for. Most businesses and even some developers choose keywords based on what they know about the business. The trouble is they are too close to the business. It is very important to choose keywords based on numbers and that have a proven record or performance and not on guesswork.

If the article is too long, cut it in smaller portions. Who would want to bore their readers by having a novel in their blogs? I guess, no one would. Go direct to the point and put emphasis only in important points. But what if there are too many points to tackle? You can still divide them and create a new article for the other important details. Instead of having one length article, it can be made into three short, yet information-rich articles.

It is very important that consumers are made aware of your product. This is also an essential part of an effective article marketing strategy. Likewise, the sales pitch should ideally be a fifty word document and needs to be included in your ‘resource box’. Make sure you call your readers to action in this area.

Another important consideration with links is that not all links are equal. This is why it is important to get links with high Page Rank. PR is the importance assigned to each page. A page with a PR of 5 is 10 times more important than a PR 4 page. And a PR 4 is 10 times as effective as a PR 3 and so on. Most links are from PR 0 pages. Thus, a PR 5 link carries about 100,000 times the weight of a PR 0. The more links you get from high PR sites, the higher you will move in the searches. Remember, your goal is to be number 1 on page 1 of the search engines so you can get 42% of all the clicks.